How To Start An Instagram Travel Account
Travel blogs are one among the most popular types of blogs that are followed on Instagram. Everyone loves the thought of there being a possibility of being able to travel the world while getting paid for it—all of that without any journalism degree or anything like that.
Starting a travel blog means that you can use your vacations to pay for more vacations. You don’t even need to do it full-time to see the benefits. Instagram is an easy way to get some extra cash for yourself if you are willing to put in some effort.
Why Start on Instagram?
You might be wondering, if you had to start a travel blog, then why do it on Instagram? There are some great reasons to make your primary blog on Instagram.
Users
Instagram is one of the biggest social media platforms in the world. Not only that, but it is one of the largest photo-sharing platforms in the world as well. This means that several users are on Instagram, and most of them are using it to go through pictures. After all, that’s something Instagram is all about in the first place.
Instagram has 1.07 billion users. Yes, that’s billion with a b. Not only does it have a large user base, but most of them are very active. Around 500 million users check out Instagram stories each day. That’s a massive number of people.
Such a massive number of users means that there are more chances for your blog to gather an audience. A bigger audience means bigger opportunities.
Simplicity
Instagram is simple to use. If you are making a travel account on Instagram, you don’t really have to worry about many technical details. It is much simpler to use than any blogging platform or even making a website of your own.
It is also free. There are no costs to making your account, and there are no costs to monetizing it either. This is, of course, not true for making blogs or your own websites. Both of these require some significant investment.
If you are not looking to go into travel blogging full-time, that is an investment that you will not be used to the full anyway.
Monetization
Earning money on Instagram is more accessible than trying to earn it through your independent blog or website. Instead of worrying about ad revenue and signing on to multiple programs, making money is simple on Instagram.
Just have a large following, and you’ll be quickly receiving multiple offers from brands. All that matters on Instagram is that you have a large following and that you have great user engagement.
If you have both of these things in your travel account, companies will be approaching you to promote their products and services. This can be in the kind of sponsored posts or affiliate links. Both are simple to use and don’t give you any hassle.
How to Set Up the Account
So, if you are convinced, thereby starting your travel account, keep these steps in mind.
The first thing that you need to take care of is making the account in the first place. This can be a new account or one that you already have. Be sure to name it something related to travel. You want your account name to be as optimized as possible. That increases traffic to your page.
Make sure that you are setting up a bio and profile image as well. Both need to be well suited for travel as well. These things together form the “brand” of your travel blog.
Secondly, through account settings, make sure that you are setting your account as a business page. This is not essential, but it is very impactful on your success. A business account has many tools and parameters that you can use to increase the traffic that your page is getting. It also opens your account up to attract more brands who want to advertise with you.
Content and Engagement
After that, research some appropriate hashtags and start posting your content. Make sure you have a content strategy or at least some sort of content calendar in place. That will make your blog more consistent and give you better traffic.
Without great content, your travel account is not going any places. So, make sure that you put quality content out.
You also want great engagement on your page. You want people to like as many posts as possible. You can buy 10 likes on Instagram to set the ball rolling for your page.
The more extra likes and comments you get, the bigger your brand is. This not only increases your audience but also improves your chances of making money with your travel account.
